Beckhoff’s product vary covers industrial PCs, I/O and fieldbus elements, drive know-how, automation software program, management cabinet-free automation, and {hardware} for machine imaginative and prescient. | Supply: Beckhoff Automation
Beckhoff Automation this month reported gross sales of €1.17 billion within the 2024 monetary 12 months, which is equal to round $1.33 billion. This was a pointy decline of 33% in contrast with the corporate’s 2023 annual results of €1.75 billion.
The Verl, Germany-based industrial automation supplier mentioned it anticipated this decline in gross sales after a increase from 2021 to 2023. Throughout these years, Beckhoff noticed 80% cumulative development. A major market correction adopted this pattern in 2024.
“That is my sixth disaster in 45 years of enterprise, and nearly all of them have adopted a really related sample,” said Hans Beckhoff, proprietor and managing director of Beckhoff Automation. “You’ll be able to make certain that there can be a restoration, however you need to sort out the disaster head-on and see it as a chance for innovation and optimization!”
Industrial robotic gross sales within the U.S. had been sluggish final 12 months, in accordance with the Affiliation for Advancing Automation (A3). Equally, the Worldwide Federation of Robotics (IFR) warned in January 2025 that Germany’s robotics business had “misplaced competitiveness.”
Beckhoff mentioned its technological achievements embrace the PC-based management know-how idea, the bus terminal, and the ultra-fast EtherCAT communication system that’s now a global customary. Additionally they embrace the XTS and XPlanar product-transport methods and the MX-System as a pluggable system for management cabinet-free automation.
Beckhoff expands U.S. presence
In September 2024, Beckhoff opened a brand new regional workplace within the better Atlanta space. It mentioned this new facility will increase its gross sales, assist, and coaching capabilities.
The corporate at the moment has a presence in additional than 75 international locations through its subsidiaries, consultant places of work, and distributors. With U.S. headquarters in Savage, Minn., Beckhoff plans to make focused investments in its native market presence. It additionally plans to strengthen its international place in development markets and sustainable future markets, such because the power provide sector.
Beckhoff mentioned it already provides clever automation and measurement know-how for power distribution, switch, and storage. It allows all power flows to be recorded and power methods to be managed.
The corporate acknowledged that geopolitical uncertainty is posing extra challenges this 12 months. Nonetheless, incoming orders are at the moment displaying indicators of restoration, it claimed.
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R&D, international attain might increase future gross sales
Trying forward, Beckhoff mentioned it believes it has already bottomed out. The family-run know-how firm plans to proceed specializing in steady innovation and high-tech engineering so as to lay the inspiration for future development.
“Our clients’ warehouses are slowly emptying, and we anticipate them to have used up their further shares by the primary quarter of 2025, on the newest,” predicted Hans Beckhoff.
The corporate is planning new product launches for software program and PC-based management know-how. Its analysis and growth capabilities are boosted by its 5,300 workers worldwide, together with about 2,000 engineers. As well as, Beckhoff invests €80 million ($90.9 million U.S.) per 12 months in R&D.
“We’re intent on additional increasing our place as a world automation know-how firm,” added Hans Beckhoff. “We stay devoted to our mission of evolving our portfolio with robust developments yearly and introducing revolutionary new know-how each 5 to seven years.”
