Bing pretends to be Google Search in an try and retain customers

Microsoft is notorious for the determined techniques it deploys to steer customers away from Google’s search engine and Chrome internet browser. For instance, these attempting to obtain Chrome by way of its Edge browser are offered with all types of petty popups begging them to rethink their resolution. In its newest misleading transfer, Microsoft is mimicking a Google Doodle at any time when customers lookup Google utilizing its Bing search engine.

First famous by Home windows Newest and confirmed by Android Authority, Bing now shows a Google Search-like web page when customers lookup the time period Google. The deceptive webpage routinely scrolls to cover Bing’s prime search bar and exhibits a well-recognized illustration that resembles a Google Doodle. Beneath the picture, it strategically locations a clean search bar, adopted by a small line of textual content. To really discover the requested outcomes, customers should scroll all the way in which down — previous the big illustration.

Whereas most tech-savvy people doubtless gained’t fall for this trickery, the rigorously designed structure might simply idiot informal customers. From afar, it very a lot seems like Google Search, and it serves the identical function. Consequently, customers might proceed with their internet analysis with out essentially noticing that they’re nonetheless on Bing.

Notably, this practice design solely seems when trying to find the time period Google. This means that Microsoft is deliberately counting on the dishonest structure to retain Bing customers in search of Google Search. For reference, trying to find Bing utilizing Google doesn’t set off any distinctive UI or attempt to bury Microsoft’s web site.

Now we have reached out to Microsoft for remark and can replace this text if we obtain a response.